The Reign of Taylor Swift! The Pop Superstar Tops PEOPLE’s 2023 Most Intriguing People of the Year List
The global phenomenon electrified stadiums and ruled the charts. After her biggest year yet, friends say she’s still “just getting started”
Taylor Swift is on top of the world and more in control than ever as she closes out her biggest year yet — which is why she’s on the cover of PEOPLE’s 2023 Most Intriguing People of the Year issue.
Her record-shattering Eras Tour (a 3.5-hour spectacle that draws from her 10 albums and spawned a history-making concert film) helped boost Swift to billionaire status, Forbes reported in October. Rerecordings of her early albums (which she began to release after her original label head sold them to music manager Scooter Braun) have even made vinyl records popular with Gen Z: 1989 (Taylor’s Version) broke the record for the largest vinyl sales week ever in October with at least 580,000 copies sold.
And the 12-time Grammy winner remains a force in pop culture, defining friendship goals with her tightknit group of girlfriends and causing Taylor-mania in the NFL amid her new romance with Kansas City Chiefs tight end Travis Kelce.
After 17 years living in the spotlight, “she knows when, where, how to promote [her work], but she also knows when, where, how to be normal and be a human just living her life,” Tim McGraw says of Swift, 33. “I think she has brilliantly navigated that line.”
“She never really stops writing songs,” says the National frontman Aaron Dessner, 47, who first began working with the star on her 2020 pandemic projects Folklore and Evermore. “I’ve spent a lot of time with her, and I’ve never seen anyone wait on her. When I have stayed at her house, Taylor herself was cooking everyone breakfast and dinner. She’s legitimately just a very down to earth and hard-working person.” (READ FULL ARTICLE HERE)